Rule 01
It says "I do not know"
Tuned to hand over rather than guess. An agent that invents an answer about your prices or your availability costs more than the missed call it prevented.
ServicesBiggest demand
The calls you are losing, answered and booked.
An unanswered call is revenue walking to a competitor. The usual cover makes it worse: an answering service that takes the name down badly, or a voicemail nobody returns. This is a virtual receptionist that answers in about one ring, knows what you charge, books into your real calendar, and hands to a person the moment it should. The studies below are what researchers measured about response speed, and they are cited so you can check them.
What this is worth, and who measured it
21×
A lead contacted within five minutes was 21 times more likely to qualify than one contacted after thirty. Most small firms reply the next working day.
7×
Firms that responded to a web lead within an hour were nearly seven times more likely to qualify it. In the same audit, 23% of firms never responded at all.
These are findings from published research on the wider market, measured by the people named beside each one. They are not results we are promising you, and we do not have client results of our own to show yet, which we would rather say plainly than dress up.
Three sizes, and what moves the number
Small
most firms$2,500 to $6,000
usually two to three weeks
One number, one team, straightforward booking. It answers, it knows your services and your hours, and it fills your calendar. For a lot of firms this is the whole job.
Medium
$6,000 to $14,000
usually four to six weeks
Several services or locations, calls routed to the right person, and more of a conversation before it books. For firms where who picks up matters as much as whether anyone does.
Large
from $14,000
quoted after a paid scoping week
Wired deep into a practice system, escalation rules that have to be provably followed, or call volume high enough to change the design. Scoped properly first.
What moves the price
- How many services and locations it has to know about, and how differently each one is handled
- How many people or departments a call can be routed to, and the rules for choosing
- What it has to write into: a calendar alone is quick, a practice management system is not
- How much qualifying happens before it books, because every extra question is a branch to design and test
- Whether your sector has escalation rules that must be provably followed
- Call volume, which changes the running cost rather than the build, and we estimate it either way
If you are not sure which size you are, the free twenty-minute call will place you within about a thousand dollars, and it costs nothing to find out.
From nothing to answering, in two weeks
Days 1 to 3
We learn what you actually get asked
One call and a look at your last few weeks of enquiries. We write down the twenty questions you really get, what you charge, your hours, what you do not do, and who a call should be put through to. This is the whole difference between an agent that sounds like your firm and one that sounds like a robot reading a website.
Days 4 to 8
Built, and connected to the calendar
The agent gets built with your script, your tone and your escalation rules, then wired to your real calendar so it books actual slots rather than promising a callback. If you use a CRM, it writes there too.
- It gets an explicit list of what it must never do: quote outside a range, give advice, promise a deadline, or take payment.
Days 8 to 12
You try to break it, then we fix what broke
You and your team call it and try to trip it up. Accents, background noise, awkward questions, the caller who will not stay on topic. Everything it gets wrong gets fixed while the stakes are zero, and we keep going until you would be comfortable with a real client hearing it.
Go live
Answering, and watched
It goes live on the mode you chose: all calls, out of hours only, or overflow when nobody picks up. Every call is transcribed and summarised to your inbox, and we read the first two weeks of transcripts with you to tune anything the tests did not catch.
The rules it is built to
A voice agent that is wrong sounds exactly as confident as one that is right, so the design work is mostly about deciding where it is allowed to act at all.
It never gives advice, never quotes outside an agreed range, and never takes payment. Anything sensitive goes to a person.
Rule 02
A human is always one sentence away
Any caller who asks for a person gets one, immediately, with no maze. So does anyone who sounds distressed, and anyone asking about something on your escalation list.
Rule 03
It books real slots, not promises
Connected to your actual calendar with availability checked live. "Someone will call you back" is what the old answering service said, and it is why nobody trusted it.
Rule 04
You read every transcript
Every call summarised into your inbox within a minute of hanging up. You will know exactly what it said, which is the only way to trust it.
What you get
№ 01
The agent, live on your number
Answering in about one ring, in the mode you chose: all calls, out of hours, or overflow.
№ 02
The script and the rules
Written down and yours: what it says, what it must never say, and who each kind of call goes to.
№ 03
Transcripts and summaries
Every call, in your inbox or your CRM, within a minute. Searchable, and a much better record than a notepad by the phone.
№ 04
A cost estimate you can trust
What the minutes and the model usage will cost you per month at your call volume, worked out before you commit rather than discovered on an invoice.
What this is not
Where a voice agent should not be used, stated before you buy:
- Not for advice of any kind. Legal, financial, medical or otherwise, it hands over to a qualified person.
- Not for taking payment or card details.
- Not for emergencies. Anything urgent is routed to a human immediately, and if your work is genuinely emergency-led this is the wrong product for your main line.
- Not a replacement for your receptionist if you have a good one. It is a replacement for the calls nobody was answering.
Fair questions
Will callers know it is not a person?
Most will work it out and we think it should tell them, because a firm caught pretending is in a much worse position than one that was upfront. In practice callers mind far less than firms expect, as long as it is genuinely useful and a human is one sentence away.
What does it cost to run each month?
from $250/mo for us keeping it working, plus the call minutes and the model usage at cost. At a typical small-firm volume that lands in the low tens of dollars a month, and we work out your number before you commit rather than after.
Have you built one of these before?
Not yet for a client, and we would rather say so than pretend otherwise. The engineering is well within what we do (we build the systems and the integrations these run on) and the price reflects that you are early. What we will not do is show you a case study that does not exist.
How is this different from an AI answering service?
An answering service takes a message. This completes the job: it checks live availability and books the slot, which is the difference between a lead you still have to chase and a client in your calendar. It also costs less per month than most answering services once you are past the setup.
What if it gets something wrong?
You will see it, because every call is transcribed to your inbox within a minute. The first two weeks we read the transcripts with you and tune it. After that a care plan covers ongoing tuning, and if it is fundamentally not working for you in the first month we will unwind it and refund the setup.
Start here
Stop losing the calls you never hear.
Tell us how many calls a week you miss and what you would want an agent to do with them. We will tell you honestly whether this is worth it for you.
John Weeks
The person who replies is the person who does the work.
Next on the path: The AI Assistant (The same idea for the people who would rather type than call.)